Graff’s Hallucination

A story in time made an appearance at the BaselWorld 2014 fair this year. It is perhaps the most extraordinary week of all in the history of time (pun intended). What stood out for us at the fair was the unveiling of a masterpiece from the house of Graff Diamonds. All this while, Graff Diamonds has been focused on developing […]

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Graff Recreates Iconic Hair & Jewellery Campaign

Laurence Graff has never shied away from taking risks. So, in the 1970s, when Graff decided to commission a black-and-white photograph of a young model donning an ornate hair-do, studded with diamonds and precious gems, he knew he was taking a great risk. But one that the diamantaire was convinced would pay off. And it did. The jewellery in the 1970 […]

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